E CYCLE APPLICATION CASE STUDY
If you are living in a big metropolitan city ,tired of public transportation and do not want to pay for car insurance and parking and It does not matter where do you live or what do you do for living, as a a student , professor, sales associate or business owner you would always looking for fastest, easiest, cheapest way for transportation. You do not trust the current existing application or you already tried some but it got you failed so, what would you do?! Thinking of that would explain the necessity of using E-bike system especially in crowded cities. But what if you don’t have access to a suitable application to easily book and use those E-bikes sharing system?!Are you going back to the traditional ways or keep searching for a better Application?!
ASHLEY MORIN , 32 Years ,Single ,Elementary School Teacher living in Downtown _Toronto
FRUSTRATION : Maintenance of her own Bike , Waiting for Bus ,Booking E-bike on Kiosk ,Useless E-bike Apps
GOALS : Eco-friendly & Safe transportation ,Enjoy Riding & Shopping at local stores ,The Escape Traffic ,Convenient App
Without a suitable App:
we would know where is the nearest station, takes time to find it if we could. we would have hard time to book in kiosk, takes time, might need to stand in line. we would have hard time to find new spot to return it. we know nothing about the price, policies and other details for using and returning.
With an useless App:
we could not even find a station or availability. we could not book online easily . (lack of simplicity to register and booking process)
Finding a nice functional application that could help you sign in easily, book an E-bike from the nearest station, able to return or rebook the E-bike in a simple fast way. Provide you to track your trip and includes your previous routes, you will reach your destination in a simple, fast and a total eco-friendly way.
The name includes two parts, first one is E which represent Electronic in the Orange colour that is symbol of motivation and joy. Second one is Cycle which is the main concept of the name and it is shown by alphabet C in a Teal colour ,which is a reminder of using an eco-friendly way to transport and try to be more responsible about our planet .